A couple years ago, I started using the Notepad app on my computer, to keep track of my daily to-do list.As of today, the notepad file contains 3185 words.I must be on my way to a nervous breakdown, right? Or at least adrenal burnout.Actually, the truth is closer to this: I couldn’t help …
Paris Hilton, Crop Yields, And Serial Divorcers – Embrace The Slop To Be A Better WriterRead More
A few days ago, Early To Rise published my article on how I start my day with million-dollar copy already written.Of course, I had to throw in a story about me scrambling through Manhattan to catch a train. But it all ties together.If you're thinking of starting a career as a writer... or if …
How I Start My Day With $1,000,000 Copy Already WrittenRead More
While scrambling some eggs yesterday, I shook my head in frustration, bolted over to my computer, and began busting out this public service for anyone writing a book.You need help. Your opening sentence is terrible. Chances are, nobody else will tell you. So I will. Skeptical? Then read these …
How Ray Dalio’s Principles and Ed Catmull’s Creativity, Inc. Completely Screwed UpRead More
Over 90% of copywriting books suck.I’ve barely read any, but I’m going by Sturgeon’s Law. Here, I’ll save you a Google search:In 1951, a science fiction author by the name of Theodore Sturgeon gave a talk at New York University. After he finished, some twerp student jumped up and …
